My Role: As Designer for advertising at SanMar, I collaborated with Art Directors and Writers to produce effective advertisements to promote campaigns, new products, new brands and seasonal messages. Behind the scenes of each ad, my role includes:
• Customer ideation, request and insights • Collaboration with team, gathering assets • Design • Review proof, revisions • Maintaining a relationship with vendors to submit ads and keep current spec documentation • Organize and maintain all past ad files on server for easy reference